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Media Genesis creates a new web appearance for leading industrial services group

Posted in Press Releases

(TROY, Mich.) – IISG LLC, or Inland Industrial Services Group, found that as their business rapidly expanded, a website was needed not only to bring one cohesive identity to the company, but also with the potential to grow and change along with them.

IISG acquired five unaffiliated industrial service companies since 2005, yet each company still had its own web site and individuality – making them appear disjointed and unrelated to IISG.

As a result, Media Genesis, a Troy-based web development company, created a web site for IISG, www.iisgllc.com, that provided one marketable brand and identity for the five separate and distinct industrial service companies.

The website was built in less than three months and features thorough case studies, advanced flash development, a substantial video library and a detailed location map.

It was built from a marketing stand point and caters to the different industries they service – for example, refining, steel and automotive.

Media Genesis is a leading independent provider of programming solutions, intranets, Microsoft SharePoint, and a range of web development services. For more information please visit www.mediaG.com.

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