SEE Eyewear: E-Commerce Website

In 2016, Media Genesis continued its relationship with SEE Eyewear by implementing ECommerce functionality on SEE’s existing Sitefinity based website.

The project involved use of the Sitefinity ECommerce platform, with multiple custom enhancements such as:

  • Displaying multiple product views at the product detail level
  • Integration with UPS
  • Custom order fulfillment page
  • Pop-up marketing tool to capture a user’s email on their first visit to the site — Unique functionality displays the pop-up box after 20 seconds on any given page.
  • Updated filter and addition of search capability
  • Creation of a custom API to export sales data to BLINK, the SEE retail stores’ Point of Sale system.
  • Responsive considerations

SEE shoppers are able to browse product in multiple styles, color and view, create an account, view past orders, add products to a wish list and purchase glasses from the convenience of home. The original site design was maintained, and SEE design details were added throughout the newly available check-out path and login pages.