Google My Business (GMB) is a free tool used to promote a business’ information and website via Google Search and Maps.
With a Google My Business account, you can connect with your customers, post business updates to your business’ profile (such as store hours), and see how customers on Google are interacting with your company.
As a marketing agency in Metro Detroit, Michigan, we utilize Google My Business as an onboarding exercise for our digital marketing and website clients. This platform is utilized to improve Google Knowledge Panel, Google Ads, and local search engine results. It provides a lot of value for both large and small companies who want to grow their online presences.