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Virtual Sanity: Business Ideas That Made Sense Online and Ones That Didn’t

September 2nd, 2014

In its early days, any hyperbolic metaphor fit the Internet; it was the Wild West, a final frontier, a tool to provide enduring business miracles for old problems. In reality, many Internet pioneers were undone by promising to shoot the moon ... Read More

Sporting Events Rule Social Media, and Brands Fight to Win the Conversation

July 29th, 2014

In the aftermath of Germany’s 1-0 victory over Argentina in the 2014 World Cup Final, 88 million impassioned people took to their phones, tablets, and laptops, making a total of 280 million posts, comments, and Likes on Facebook. According to Mashable.com, ... Read More

No Sleeping Giants: How Tech’s Biggest Players Are Branching Out & Diversifying

June 30th, 2014

There’s the desktop manufacturer that reconquered the world with an mp3 player. There’s the search engine phenom that’s building automated cars as only its latest ambitious project. There’s the online retailer with its own smartphone, as well as the social ... Read More

Exploring the Mobile Web: Are Enterprise Apps Right For Your Business?

May 30th, 2014

If your business hasn’t adopted a policy for BYOD (Bring Your Own Device) yet, it may be too late to the party.  IT analysis firm Gartner has predicted that by 2017, a quarter of all businesses will not only have ... Read More

From the Device Corner: Tips, Tricks, and Apps to Maximize Battery Life

April 28th, 2014

Today’s smartphones are functional marvels. With their robust features and user-intuitive layouts, smartphones have cemented their place in the market as well as in our hearts. However, a shared aggravation unites millions of smartphone users worldwide: the abysmal life of ... Read More

The Road Ahead: The Future for Driverless Cars

April 28th, 2014

Google’s autonomous, or driverless, cars are making a stir in the automotive industry. Michigan authorized road testing of driverless cars last December, and early prototypes of the 3-D mapping, self-piloting vehicles have been on select Michigan roadways since, even helping ... Read More

The Literal and Figurative Future of Flexible Technology

April 25th, 2014

Chances are, you've heard about the flexible future of smart phones. We’re not talking about flexible features, capabilities, or apps that are both dynamic and robust; we’re talking about phones that bend into a half moon stretch, gracefully and without ... Read More

The MG Illustration Process

February 24th, 2014

Illustration can breathe life into any design. With respect to website design specifically, illustration and graphic design work harmoniously to instill both function and beauty to a website. At Media Genesis, we’re fortunate enough to have two illustrators on staff who ... Read More

No Appointment, No Problem

January 29th, 2014

The office visit may slowly be going the way of the housecall. In 2014, health technologies, including wearable health monitors, mobile apps to manage chronic disease, and virtual appointments are helping consumers make their healthcare more accessible and convenient. Patients will ... Read More

It’s the Message that Matters

November 27th, 2013

Social media don't seem to have the soul of more traditional communication methods. They can be impersonal, and maybe it's just too easy to send a few words, so your reader doesn't always feel the depth of your message when ... Read More


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