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Better Brands Build Brand Guides

November 4th, 2018

If clothes make the person, then brand identity makes the company. Brand identity tells your customers who you are and what you are about. Take the Walt Disney logo as an example. The big swooping “W” and the curvy fun ... Read More

The Benefits And Usages of Alternative Navigation

October 4th, 2018

We’ve talked a lot about navigation these past few months in our Part 1, Part 2 and Part 3 blog articles. This month we are diving deeper into another topic and discussing alternative navigation. Most people misunderstand the terminology of alternative ... Read More

Part 3: Navigation in 2018, What’s the Right Direction?

September 5th, 2018

We’ve been focusing on several aspects of website navigation, from main navigation to interior navigation. To conclude our three-part series about navigation, we are discussing a part of a website’s navigation that often goes unnoticed: the footer. You, know, that ... Read More

Responsive Design Checker by Media Genesis: Is Your Site Responsive?

September 5th, 2018

Have you ever heard of a fixed, adaptive, or a responsive design website? These are all terms used to describe a website’s visuals on mobile devices. Let’s start by defining the three types of website design terms. Fixed Design One version ... Read More

Navigation in 2018, What’s the Right Direction?

July 9th, 2018

There was a time, not that long ago, where a road trip meant a fold out map or triptik from AAA. Today, as you get in your car, you now have many different ways to get directions. Websites have undergone ... Read More

Top 10 Reasons Your Website Needs a Redesign

May 3rd, 2018

When was the last time your site was updated or redesigned? Gone are the days when you can create a static website and not touch the content for a decade. In order to stay ahead of the design, development, and ... Read More

Four Ways To Ditch Stock Photography

May 3rd, 2018

If you’ve ever had to pick a picture for your brand, you’ll understand the desire to use one of the major stock photography websites. It is quick, simple, and non-offensive. But it is also dull. And this is a problem ... Read More

How to Optimize Your Images and Choose the Right Dimensions for Each Social Media Platform

May 1st, 2018

The human brain is 90% visual, allowing it to process images 60,000 times faster than text. We are more likely to remember and understand images than just regular text and this defines how we digest information on the internet and ... Read More

Popular Screen Resolutions: Designing for All

March 25th, 2018

In today's world, there are a plethora of devices for people to choose from and it can be daunting to try to accommodate and build for the best experiences on all devices. However, it's important to stay up-to-date with the ... Read More

Four Exciting Web Design Trends of 2018

February 6th, 2018

We are a month into 2018 and a few things have happened in that time. First, it has been long enough that there is embarrassment when we accidentally write 2017, and second, there are new web design trends coming to ... Read More


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