Stay up to Date on All Things Tech
IADT Fashion
October 22nd, 2013
Antoine Dubeauclard, President of Media Genesis, recently partnered with students of the International Academy of Design and Technology (IADT) to design and produce a wilderness jacket that was both comfortable and functional. The fashion design class, led by IADT Instructor Rebecca ... Read More
Marketers Plan. Google Laughs.
September 30th, 2013
The end of September was busy for Google. It celebrated its 15th anniversary, released an algorithm update called “Hummingbird,” and made a lot of marketing professionals cry. Let’s start this journey in the light and travel slowly into Google’s heart of ... Read More
A Couple Designers Discuss Infographics
September 30th, 2013
In 2013, infographics have reached a peak in popularity. According to Graphs.net, infographic search volume increased by 800 percent from 2010 to 2012. Infographics have stabilized as part of the information ecosystem. Last week, I casually posed this question to a ... Read More
People Do Read
September 30th, 2013
A lot of people, even respectable experts in their fields, are still throwing around the phrase “people don’t read.” They cite all kinds of valid data to back them up. Well, I’m here to tell you that people do read, ... Read More
Understand Youth Marketing
August 30th, 2013
Registration is now open for the 2013 Claim Your Youth Conference at the Monte Carlo in Las Vegas on October 9 - 11! Claim Your Youth is a program dedicated to helping credit unions create a youth culture and appeal ... Read More
The Unsolvable Problem
August 28th, 2013
When you think about the security of digital content, you likely think of things like robust passwords and firewalls, but as Bradley Manning and Edward Snowden have demonstrated, not all security failures are technical challenges or user error. Is there ... Read More
Leveraging the Age of Entitlement
August 26th, 2013
It’s undeniable that online technologies have changed our perspective on ownership. This shift is most often explored within the context of media theft—impetuous youth downloading music and movies—but all sides of the economy have been affected. Media distributors are moving ... Read More
The Public Internet
August 23rd, 2013
Equal access to digital tools is increasingly a civil rights question as more of our lives are conducted online, including finding work and negotiating necessary services like healthcare. Is it time to make internet access a public utility? Susan Crawford—author, educator, ... Read More
Media Genesis and the Troy Public Library Launch Financial Education Site
August 20th, 2013
Media Genesis and the Troy Public Library launched Financing Your Future, a website that will deliver and facilitate money management lessons for high school students preparing for college. The website, designed and developed by Media Genesis, is part of the Troy ... Read More
Strategizing with Social Media
July 29th, 2013
Having a social media page is one thing, but implementing a comprehensive social media campaign is another. When considering social media marketing, it’s important to understand the difference between the two as well as recognize what social media can (and ... Read More
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