Formerly known as Infusionsoft, Keap is a cloud-based customer relationship management (CRM) tool used mainly for sending marketing emails, texts, and auto calls. To learn more about Keap and how you can use it to develop a custom and engaging marketing strategy, .
Media Genesis worked with SaveOn to create an email campaign system for retailers in order to promote their business to highly targeted and valuable audiences. Many of SaveOn’s restaurants wanted to offer free meals, discounted vouchers, and free appetizers to encourage traffic to their businesses. In order to monetize this, SaveOn requested an email campaign service (built using Keap/Infusionsoft) that would leverage restaurant certificates while capturing and remarketing user data.
Media Genesis designed multiple campaigns and workflows within Keap, allowing targeted distribution of contest entry forms that would then connect with the SaveOn website and our own custom content management system (CMS).