Media Genesis is a digital media agency located in Troy, Michigan. We have decades of experience creating and updating websites to fit the growing needs of our clients in Metro Detroit and Southeast Michigan, across the nation, and around the world. From Content Management Systems (CMS) and Customer Relationship Management (CRM) tools to website plug-ins, we have a diverse knowledge of the available tools on the market and the best ways to implement them.
Learn more about common tools we use and how we implement these for use by our clients.
Drupal is a Content Management System (CMS) built in PHP that is ideal for knowledge management and business. With more than 1.3 million community members worldwide, Drupal is one of the largest free CMS platforms available to the public.
WordPress is a Content Management System (CMS) built in PHP that includes plugin architecture and an internal template system. Each template is referred to as a“theme.” While this CMS is typically associated with blogging, it has become a trusted CMS for professional websites as well, with more than 60 million websites currently in use worldwide.
Sitefinity is a .Net-based content management system (CMS) that operates on a Windows server. Unlike other CMS platforms that are open source (free), Sitefinity is a paid commercial product.
.Net is an opensource software framework primarily used for Microsoft Windows-based websites. With tools and libraries for building apps, desktop and mobile websites, and more.
DNN is a free-to-download, feature-rich content management system for developing web applications, websites, intranets, and more. Founded in 2006, DNN has more than 78,000 users worldwide.
WooCommerce is the most popular plugin for adding eCommerce features to a WordPress website.
Shopify is a service that provides a hosted ecommerce solution and related features. For a monthly fee, online stores with some basic content management system (CMS) features can be created fairly quickly.
Salesforce is a cloud-based Customer Relationship Management (CRM) service, which was established in 1999. In addition to being a CRM, Salesforce also offers marketing automation, customer service applications, analytics, and more.
Hubspot is a software and development company focused on the creation of marketing and sales tools. Founded in June of 2006, it now services more than 50,000 users in countries all over the world.
Articulate is an e-learning course software for learning management systems (LMS). It is used to create interactive courses and to produce simulations, quizzes, drag and drop interactions, screen recordings, and more. Founded in 2002, Articulate is used by 98,000 organizations, educating more than 100 million users.
SCORM stands for Shareable Content Object Reference Model, an eLearning standard/protocol. Each eLearning creation software comes with its own range of supported eLearning formats, including SCORM.
Lectora is an eLearning authoring tool created by Trivantis (est. 1999) that can be used with other Learning Management System (LMS) platforms. This tool allows users to design, publish, and deliver an eLearning course across multiple platforms and mobile devices.
Tessitura is a .Net-based concert ticketing system used by the majority of north America symphony orchestras.
Slate CRM is a comprehensive platform for admissions and enrollment management, student success, and alumni/advancement.
Launched in 2001, Keap (Infusionsoft) is a customer relationship management, content management, marketing, and sales automation tool for use by small businesses. Keap is used by more than 30,000 businesses and 180,000 independent users worldwide.
Wix is one of the more popular online, do-it-yourself website building platforms on the market.