News & Blog

Analytic Metrics 101: Part 2 Acronyms in AdWords
June 1st, 2018

Have you ever been asked to use Google Analytics to do a report, but haven’t gotten past the first screen? With all the acronyms, charts, and graphs, the data can be overwhelming. This three-part series about Analytic Metrics will define … Read More

Why You Need Custom Video on Your Website
June 1st, 2018

Last month we shared ways to ditch stock photography, which included four ways to visually personalize your website. We also hinted at the contents of this article: customized video. There are many advantages to custom videos that make them worth … Read More

The World of WordPress
June 1st, 2018

The world of WordPress is built around a Content Management System (CMS). If you know what a CMS is, you’ll understand the benefits of running your site on one. But, what exactly is WordPress? In simple terms it’s a supportive … Read More

What Is the GDPR?
June 1st, 2018

You down with GDPR? Yeah you know me! Ok, with obligatory Naughty By Nature reference out of the way – let’s get into the General Data Protection Regulation (GDPR) and what it really means to you – the business owner. … Read More

Part 1: Analytics Metrics, 101
May 3rd, 2018

Have you ever been asked to use Google Analytics to do a report, but haven’t gotten past the first screen? With all the acronyms, charts, and graphs, the data can be overwhelming. This three-part series about Analytic Metrics will define … Read More

Four Ways To Ditch Stock Photography
May 3rd, 2018

If you’ve ever had to pick a picture for your brand, you’ll understand the desire to use one of the major stock photography websites. It is quick, simple, and non-offensive. But it is also dull. And this is a problem … Read More

Top 10 Reasons Your Website Needs a Redesign
May 3rd, 2018

When was the last time your site was updated or redesigned? Gone are the days when you can create a static website and not touch the content for a decade. In order to stay ahead of the design, development, and … Read More

How to Optimize Your Images and Choose the Right Dimensions for Each Social Media Platform
May 1st, 2018

The human brain is 90% visual, allowing it to process images 60,000 times faster than text. We are more likely to remember and understand images than just regular text and this defines how we digest information on the internet and … Read More

Why Should my Business Invest in Digital Marketing?
April 3rd, 2018

Have you dabbled in digital marketing? Tried to swim through social media seas? Agonized over keywords and copy in AdWords? It is easy to give up and say it isn’t worth it. Even though most businesses like you have hopped … Read More

Rock Your Email Box with Professional Tactics and Strategies
April 3rd, 2018

Do you recall using your email on Hotmail, Yahoo!, or American Online (AOL)? If you used email in the early 90s, you probably used one of these services. The terminology for electronic mail transitioned into email, and it expanded widely … Read More

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