Stay up to Date on All Things Tech
What to Consider Before Designing a Website
October 4th, 2017
From functionality and appearance to navigation and coding integrity, a lot goes into creating an eye-catching, user-friendly website. Design begins with understanding the essence of your brand, key audiences, and user needs in order to provide users with information quickly and ... Read More
Nomophobia: Scary Facts About Smartphone Addiction
October 4th, 2017
Are you addicted to your smartphone? Have you ever left the house without your phone and you had to turn around and go back for it? Has your phone ever died while you were at an event and you felt panicked ... Read More
Life After the Internet Apocalypse: No Food, No Communication, No Money
September 6th, 2017
Much of what we do today revolves around the internet and the use of it. It is embedded with how we work, how we communicate with one another, and now, how we operate items within our homes and cars. The internet ... Read More
Online Reviews: Consumers Control the New Age of Marketing
August 2nd, 2017
If you’ve ever bought anything online, and you probably have, you’ve encountered online reviews. Whether you’ve trusted an aggregated star rating for a new restaurant you’ve had your eye on or a poorly-spelled rant on Yelp, the fact is that ... Read More
The Comeback Kid: Retro Tech That’s Gaining Popularity Again
August 2nd, 2017
Dial-up phones, floppy disks, Gameboys. For many of us, these pieces of technology remind us of our childhood. But now, well into the 21st century, the traditional tech we grew up with has been replaced by sleeker, more compact, and ... Read More
Generation Z: Digital Natives are Changing the Marketing Industry
July 5th, 2017
Meet Generation Z. Also dubbed “digital natives,” Gen-Z’ers are people born after the mid 90’s. They represent a staggering one fourth of the American population and are the most internet-savvy generation yet. But they’re not millennials and be careful not to ... Read More
The Great Debate: Which Web Browser Reigns Supreme?
July 5th, 2017
As you probably already know, when you buy a new device-- whether it’s a phone, tablet, or computer-- it comes with its own set of pre-installed settings and applications, including a web browser. With Microsoft PCs, you’ll often find that ... Read More
Top Web Design Trends of 2017
June 6th, 2017
The world of digital design is ever-changing. From bold neon colors and large text to animations zipping across the screen, businesses and web designers are always looking for the next big thing they can use to catch (and keep) the ... Read More
A Beginners Guide to ChatBots: Are They Taking Over the World?
May 3rd, 2017
When you connect with a business nowadays, chances are your first point of contact is a bot. Whether it’s the traditional automated phone messages that ask you to tell them what you’re calling about or a seemingly sentient Chatbot that ... Read More
Brand Loyalty in the Digital Age: What Your Brand Can Do to Keep Customers Coming Back
May 3rd, 2017
For many brands, customer loyalty is becoming increasingly difficult to achieve, foster, or maintain. In some cases, it’s even difficult for brands to define quite what loyalty means to them in the digital age. According to a study by Accenture, almost ... Read More
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